Indoor positioning
Perfect light, precise location
Our Indoor positioning system turns your store’s lighting grid into a location-based marketing infrastructure.
A cloud-hosted dashboard reveals footfall, dwell time and density maps to help you optimize store layouts, product range, planograms, marketing and staffing.
The Philips Indoor positioning system works with LED luminaires that are embedded with visible light communication (VLC) technology. Using the light from the luminaires, the system sends a unique code to a mobile device, accurately pinpointing the user’s specific location on a map of the store. The user’s device is now location-aware and the app delivers location-based services.
The Indoor positioning system does not require additional installations other than the LED luminaires with VLC. With an iOS and Android SDK and cloud services, retailers or their app developers can embed the positioning capabilities into their apps, delivering instant location-based services.
Information gathered from the indoor positioning system is stored in the cloud. Venue owners can use this data on shopper behavior to further optimize and improve the store layout.
StoreWise
Create welcoming stores where products look great and stay fresh with energy-efficient LED supermarket lighting you can control centrally and via an app.
InterAct Office
A connected lighting system plus software applications that delivers best quality of light and a data collection infrastructure to inform decision making
Shopping malls
To deliver a memorable shopping experience, the environment you create should be welcoming and engaging - and the right mall lighting is essential.
Events
IFA, Berlin
4-9 Sep
B4E Climate Summit 2015, London
9-10 Sep
City.People.Light Awards, Helsinki
23-27 Sep
We're talking about
Learn LED
Broaden your knowledge
hue
The amazing way to control every hue bulb in your home